advisory
STRATEGY
Brand
innovation
Hello. I’m Ross Taylor.
I have 20+ years experience in business, predominantly within media and advertising sectors.
For the last few years, I’ve steered companies from start-up through to exit — building & inspiring great teams, eliminating complexity and accelerating value whilst turning them into commercially successful businesses.
I am a serial entrepreneur and accomplished director
(MD / COO / CMO / CD).
I have proven record in achieving consistently strong results by providing strategic vision and a hands on work ethic.
At the same time, I leverage technology to innovate, operationalise, automate, and drive exponential growth.
I’ve managed investment rounds, orchestrated exits, and catapulted performance for start-ups with the agility required to navigate the inevitable bumps in the journey.
I’ve worked in some of the world’s most rapidly evolving industries, creating systems for product development, e-commerce, operations, sales, and marketing.
How I can help…
Strategy
Start-up to scale-up transformation
Strategic planning + execution
Performance analysis
Fund raising
Defining + pivoting products for market
System overhaul
Decision-making
Process + System reengineering
Software, Web, + App development
Effective problem solving
Innovation & Advisory
Campaign Ideation
Content strategy + Production
Product + Service Innovation
Turnaround strategy
Mentoring + Coaching
Keynote speaking
Presenting
Talent Development
Sales Leadership + management
Negotiation Road-mapping
BRAND
Proposition Development
Naming + Identity design
Startup Toolkits
Strategy + Analysis
Creative Vision
Digital Marketing
Social Strategy
Traditional Marketing
Campaign Planning, Negotiation & Implementation
Data Analysis
Response
Brand Experience
Direct. Honest. Impartial.
Listen
I discover your goals and ambitions for the business and outline a structural plan in line with your vision.
LEARN
Review your KPI’s, structures and management processes and create a journey of development to improve
GUIDE
I re-write the plan and make the journey motivational and worthwhile. We then invigorate the required changes.
Deliver
We implement and start the process, measure and pivot where needed to ensure you see the desired result.